Here’s how we’re making e-commerce more human
Using the Aiden platform for guided selling, Goossens created a product finder in just three weeks. The product finder helps customers choose their perfect mattress. The result? 138% higher conversion.
Why are users so scared to pull the trigger on an online purchase? If they need/want the thing, why not just buy it? The reassurance hypothesis states that shops are not doing everything they can to advise people during an online purchase, leading to low conversion.
These improvements are vital to the success of your guided selling application. Here's to an up-to-date and relevant product advice!
Let’s stay in touch
Once every quarter we send an Aiden update with news from our awesome team and awesome customers. Use the form to sign up.