Guided selling for sports & cycling e-commerce stores
Choosing the right sports equipment, bicycle or cycling accessories can be challenging. With so many brands, sizes, and specifications, customers quickly feel overwhelmed. That's why they need personalized digital advice. Help them find the perfect product for their training or cycling routine and structurally boost conversions.
Used by leading e-commerce businesses in the sports & cycling industry
Customers who aren’t sure, won’t buy sports equiment or bicycles
Do your customers want to get fitter, cycle faster, train more comfortably, or find the best gear for their workouts? The right sports equipment, bicycles and cycling accessories vary by activity, experience, and personal preference. Guided selling is the best way to effectively help customers at scale in your webshop.
It’s tough to provide expert advice online
Sportswear, bike parts, and training accessories differ in fit, material, and performance. Without proper advice, customers may doubt whether the product is right for their training or ride. Or they end up choosing the wrong product, which leads to returns.
Product filters are too functional
Customers look for products that match their level, fitness goals, and preferences. A filtered product overview provides plenty of options, but doesn’t help them make the right choice for their needs.
Customer service teams are struggling
Customer service reps aren’t real product experts and have to deal with high volumes of different customer inquiries. It’s hard to give 24/7 in-depth product advice.
🚲 Cortina moves the in-store conversation to the online store
Aiden is trusted by sports & cycling stores just like yours
Here’s what other stores say about Aiden’s guided selling software.
Sander van Iperen
Marketeer, SkiWebShop
Ivo Klink
E-commerce Manager, La Souris
Willem van Dooren
Digital marketing professional, Cortina
Deliver expert online guidance to empower customers
Don't leave your customers hanging. Make an impact by offering personalized advice on any page in the customer journey. Turn website visitors into satisfied customers through unique digital sales conversations.
Differentiate your store with nuanced advice
Many stores and marketplaces offer filters that fall short of real guidance. With Aiden, you deliver personalized, nuanced advice. With product scoring at scale, visitors consistently receive results that perfectly align with their unique needs.
Provide proactive and automated support
Integrate product finders at every stage of the customer journey, whether through a pop-up, in-page, full-page app, or even in a chat. With Aiden, offering guidance wherever your customers need it is simple and seamless.
Turn your expertise into digital conversations
Skip the lengthy product descriptions and replicate the in-store sales experience. Simply ask your customers a few questions and automatically provide the best product recommendations.
Guided selling delivers
Shoppers using a product finder automatically find the right product. This results in more conversions, satisfied customers, and profit.
91%
Completed sessions
2,5M+
Happy customers
In 1 day
Built and launched
2,5x
Avg. CR increase for guided selling users
What online shoppers say about using Aiden's product finders
Handy product finder and fast delivery.
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Great website, great product finder, everything was neatly packaged, and delivered quickly. What more can you ask for?
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Website was very clear. The product finder helped me find the desired product step by step. I am very satisfied with the product.
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Very nice website where you get a number of options with a product finder. And the store in Utrecht is truly a megastore. Possibility to take a test drive in the store. Lots of models and brands. Friendly help and expert advice. Highly recommended!
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Stop losing customers to choice paralysis
Provide the right advice - self-serve at scale to massively grow your conversion rates.
