Guided selling for electronics & appliances e-commerce stores
Buying laptops, smartphones, headphones, or household appliances online can be challenging. With so many product options, brands, specs, and even competitors, you risk losing customers to choice paralysis. Instead, give them personalized digital advice to structurally boost conversions.
Used by leading e-commerce stores in the electronics industry
%201.png){kind=logo}
Customers who aren't sure, won't buy electronic devices online
Do your customers want to work faster, game better, be more productive, or enjoy the latest technology? The product that suits them best depends on their personal needs, not specs. Guided selling is the only way to effectively assist customers in your store on a large scale.
It’s tough to provide expert advice online
Electronic devices often have detailed specifications and features. Without clear explanations, customers hesitate to buy or end up choosing the wrong product.
Product filters are too functional
Customers looking for electronics seek products that align with their needs and desires. A filtered product overview gives options, but lacks genuine personalized advice.
Customer service teams are struggling
Customer service reps aren’t real product experts and have to deal with high volumes of different customer inquiries. It’s hard to give 24/7 in-depth product advice.
📸 Kamera Express chooses Aiden (and is ready for Black Friday)
Aiden is trusted by stores in electronics just like yours
Here’s what other stores say about Aiden’s guided selling software.
Wouter Lugard
Marketing & E-commerce director, Fresh 'n Rebel
Marnix Izeboud
Content manager, Bax Music
Maarten Hofstse
Senior Marketer, MaxiAxi
Deliver expert online guidance to empower customers
Don't leave your customers hanging. Make an impact by offering personalized advice on any page in the customer journey. Turn website visitors into satisfied customers through unique digital sales conversations.
Differentiate your store with nuanced advice
Many stores and marketplaces offer filters that fall short of real guidance. With Aiden, you deliver personalized, nuanced advice. With product scoring at scale, visitors consistently receive results that perfectly align with their unique needs.
Provide proactive and automated support
Integrate product finders at every stage of the customer journey, whether through a pop-up, in-page, full-page app, or even in a chat. With Aiden, offering guidance wherever your customers need it is simple and seamless.
Turn your expertise into digital conversations
Skip the lengthy product descriptions and replicate the in-store sales experience. Simply ask your customers a few questions and automatically provide the best product recommendations.
Guided selling delivers
Shoppers using a product finder automatically find the right product. This results in more conversions, satisfied customers, and profit.
91%
Completed sessions
2,5M+
Happy customers
In 1 day
Built and launched
2,5x
Avg. CR increase for guided selling users
What online shoppers say about using Aiden's product finders
Good product finder for filter selection too.
Date submitted
Wide choice with a clear description of the products. The product finder was very useful. I chose the Roland GO-61 K GO:KEYS 61 because of its compact size and the ability to connect to other devices via Bluetooth. Highly recommended. Fast and correct delivery is also important.
Date submitted
Great customer service. They take their time for you. Discuss all possible options. Listen to you carefully and give advice accordingly. The website with product finder tool is super handy. I needed a certain cable to connect my speaker and mixer. Worked great!
Date submitted
I have ordered instruments from Bax before and it remains a great experience. The product finder they have is very useful to understand what you need. It is always packaged properly and securely and customer service is easily accessible. Oh, and it'll be delivered before 11pm tomorrow night!
Date submitted
Stop losing customers to choice paralysis
Provide the right advice - self-serve at scale to massively grow your conversion rates.
