How Aiden works
Customers who aren't sure need help, but your customer service is busy enough as it is. With Aiden, you'll offer personalised advice through guided selling — self-serve and at scale.
Used by 150+ e-commerce businesses
Build your product finder, your way
Start from a blank slate or use Aiden AI to kick-start your conversation.
Dynamic flows
Design your questions and answers, add media, and set up dynamic conversation flows for every customer's use case.
Aiden AI
Lacking inspiration? Get started at the touch of a button and let Aiden AI create the conversation for you.
Customizable logic for smart and scalable advice
Decide which products you want to recommend for each case. With Aiden's smart rules and store-specific controls, you'll map out your entire (and future) product catalog in a few clicks!
Actual advice
Explain why a specific product meets a customer's needs, instead of just filtering based on unfamiliar specs.
Nuanced recommendations
Avoid disappointment by always showing the best matching product — through scoring, not filtering.
Offer true guidance throughout your online store
Showcase your expertise when it matters. Offer guidance throughout your online store, anywhere your customers aren't sure about the right purchase.
Choose from multiple interaction types
Whether it's a sidebar, pop-up, in-page, or full-page app: assist customers at any time, anywhere.
Add to multiple pages
The product detail page and list page are just the beginning. You can - and should! - add guided selling throughout your store's customer journey.
Gather zero-party data
Through guided selling, your customers tell you exactly who they are and what they're looking for. These kinds of new customer insights will transform your e-commerce strategy.
Personalise the customer journey
Send your guided selling data to your ESP or CDP and use it to personalize email, ads, and other content.
Truly understand your customers
See which answers are given the most (or least), which products are popular, and where people are dropping out.
Connect to the tools you already use
Aiden offers several useful integrations that make guided selling and integral part of your e-commerce strategy.
Enrich your favorite tools
Connect to your ESP, CDP (Bloomreach, Spotler Activate, etc.), Google Analytics, Channable, and more. Then enrich these tools with Aiden's zero-party data.
Embed with ease
Whether you're using Magento, Shopify, BigCommerce, or any other e-commerce platform: Aiden has no restrictions and is always easy to integrate.
Get everything you need to win with guided selling
Discover all the useful features of Aiden's guided selling software.
Dynamic flows
Design smart conversations tailored to each customer.
Media
Add images and video and enrich your product finder content.
Analytics plugin
Connect to Google Analytics for deep dives into your guided selling data.
Marketing automation
Send follow-up emails and highlight recommended products throughout the customer journey.
Product feed
Connect your product catalog and keep prices and inventory status up to date.
Nuanced advice
Combine filters and weighted scores to provide the best product advice, time after time.
Look & feel
Select your font, colors, and apply advanced styling so that your apps perfectly match your brand.
Easy to integrate
Embed your apps as a pop-up, sidebar, in-page, or full-page app — anywhere on your website.
Drop-off insights
See how your apps are being used and improve the online conversation right away.
Flexible guided selling apps for every type of online store
Learn how Aiden's product finders are used from fashion to B2B — and everything in between.
Stop losing customers to choice paralysis
Provide the right advice - self-serve at scale to massively grow your conversion rates.
